Did you know that studies have shown that consumers are 65% less likely to purchase if retail shelves are cluttered or messy? To simplify, position REDAVID products with space in between and (if you have the space) at multiple levels. This gives you room for decor accessories to create interest. Many fellow salon owners decorate with an orchid or two, which also gives you an opportunity to tell the REDAVID story! Utilize the free product in this program as testers, giveaways and to stock your styling stations!

Photo: Revolutions Salon at Metrotown Center, Burnaby, B.C., Krave Hair Studio, New Westminster, B.C. & One Wellness & Spa, Canmore, AB.